Ageism
As we all know, aging is a normal aspect of our life. Manitobans are living longer lives, which provides additional opportunities for intergenerational exchange and contribution to our communities by seniors and elders. Ageism, or prejudice against older people, is a topic that is frequently disregarded. We imagine a world in which everyone is appreciated, respected and celebrated, regardless of age. Learning more about ageism allows us to become more conscious of its effects on our relationships, society, and even the economy.
Manitobans can learn more about ageism by taking the Every Age Counts quiz . Discover more about ageism and how to overcome it by following the links below. You can share the information sheet with others by downloading it and posting it to bulletin boards.
We are also celebrating the valuable contribution of older Manitobans in our province with the Manitoba Healthy Aging Awards (MHAA). The award will be held to honour amazing older Manitobans who have given their time and energy to make a difference in their communities.

What is Ageism
Ageism is the discrimination, prejudice and stereotyping of people based on their age. Ageism is harmful to individuals and our society by affecting our health, employment, financial security, and self-perceptions. It can take many forms, from the blatant to the subtle. It is highly tolerated in our society, but it shouldn't be. Now it's time to positively change thinking about aging, to reconsider getting older and to establish the grounds for current and future generations to age well. We all get older. Let's work together and build Manitoba a great place to age!
Download the fact sheets for more information. Print out the sheets and post them on a bulletin board to share with others.

Tips for Combatting Ageism
Ageism is all around us and there are many ways to combat these negative stereotypes and behaviors:
- Recognize It - Creating awareness means helping people understand there is a problem.
- Stop & Ask - If you believe you can't do something ask yourself are you limiting yourself because of your age.
- Speak Up - If you see or hear something ageist, consider pointing it out.
- Be Inclusive - Talk to your family members, friends, start conversation in your circle about ageism and its subtleties.
- Give Yourself a Break -- Have you said or done things you now see are ageist? When you know better, you do better.
In a world without ageism, older Manitobans can have:
- More confidence
- Improved quality of life
- Better job prospects
- Better physical & mental health
- Greater control over life decisions.
With your input, we will build a Manitoba without ageism and a great place where we can all age well!
Did you know? Ageism is a form of discrimination. It is illegal and prohibited in Canada.
Download the information sheets to learn more about combating ageism. Print out the sheets and post them on a bulletin board to share with others.

2025 Manitoba Healthy Aging Awards
The 2025 Manitoba Healthy Aging Awards (MHAA) will recognize Manitobans aged 65 years of age and older who have made a significant voluntary contribution to improving the health and well-being of older persons as they age in their homes and communities. MHAA will also award Manitobans (of any age) or organization whose voluntary contributions have resulted in innovative solutions to improve the health and well-being of older individuals through intergenerational activities.
Let's celebrate the amazing older adults and highlight their dedication, achievements, and accomplishments to their communities and Manitoba.
There are four categories:
- Older Adult of the Year
- Healthy and Active Living Ambassador
- Intergenerational Impact
- Mental Wellness Champion